Personally I think the Wii name is a hindrance. Not all gamers liked the Wii (like myself for its motion controls) so will associate it with that. The more casual gamers will be the ones that dont even realise its a new console and just think the pad is an add on. The other problem is that that casual market that the Wii tapped into so well last gen just arent interested anymore, theyve moved their gaming onto tablets and their phones.