Dante Posted October 19, 2009 Posted October 19, 2009 (edited) Hardware Sales Nintendo DS 524.2K PlayStation 3 491.8K Wii 462.8K Xbox 360 352.6K PSP 190.4K PlayStation 2 146.0K Software Sales HALO 3: ODST 360 MICROSOFT (CORP) Sep-09 1.52M WII SPORTS RESORT W/ WII MOTION PLUS WII NINTENDO OF AMERICA Jul-09 442.9K MADDEN NFL 10 360 ELECTRONIC ARTS Aug-09 289.6K MARIO & LUIGI:BOWSER'S INSIDE STORY NDS NINTENDO OF AMERICA Sep-09 258.1K THE BEATLES:ROCK BAND* 360 MTV GAMES/ELECTRONIC ARTS Sep-09 254.0K MADDEN NFL 10 PS3 ELECTRONIC ARTS Aug-09 246.5K MARVEL:ULTIMATE ALLIANCE 2 360 ACTIVISION BLIZZARD (CORP) Sep-09 236.0K BATMAN:ARKHAM ASYLUM* PS3 SQUARE ENIX INC (CORP) Aug-09 212.5K GUITAR HERO 5* 360 ACTIVISION BLIZZARD (CORP) Sep-09 210.8K THE BEATLES:ROCK BAND* WII MTV GAMES/ELECTRONIC ARTS Sep-09 208.6K (*includes CE, GOTY editions, bundles, etc. but not those bundled with hardware) Analysis from NPD's Anita Frazier: The industry managed a modest increase over September 2008, and generated the second bestselling September on record after 2007 when Halo 3 released and sold over 3 million copies that month. On a unit sales basis, the industry was flat. The increase in revenues is driven by a rise in average retail prices in all categories with the exception of console hardware in which the average retail price decreased 8% from last September. Across all categories, the Xbox 360 platform contributed the most to industry unit and dollar sales as sales of 360 hardware, software and accessories comprised 32% of the month's revenues. All three console manufacturers enjoyed the impact of lower prices on unit sales as the PS3, Wii, and Xbox 360 realized an increase over August of 87%, 33%, and 31% respectively, on an average sales per week basis (keeping in mind September was a 5-week month compared to 4-weeks in August). Compared to last September, the PS3 was the big winner, more than doubling last year's sales. This portrays a very strong consumer reaction to the price decrease as August and September both realized a lift of more than 70% over the prior month. This is the first month that the PS3 has captured the top spot in console hardware sales. The best-selling platform overall remained the Nintendo DS which has topped hardware sales for 6 consecutive months. Halo 3 certainly impacted the industry two years ago (Sep'07) when it was launched, and this year, Halo 3: ODST realized impressive sales making it the 6th best-selling SKU launch of all time. Five of the top 10 software items for the month were on the Xbox 360 platform. We know all eyes are going to be on the Rock Band and Guitar Hero sales since the music/dance genre has been so closely followed by many this year. Both titles captured a spot in the top 10 for the month and at the item level, across all platforms, The Beatles: Rock Band came in third behind Halo 3: ODST and Madden NFL 10 while Guitar Hero 5 came in fourth. The Beatles: Rock Band achieved this level of success with an average retail price premium of 130% to the average retail price for software overall. The sales of Rock Band and Guitar Hero led the music/dance genre to a 72% dollar sales increase over September 2008. Madden NFL 10 made up some ground this month. Although when launched in August the game sold 19% fewer units than its predecessor a year prior, with a second month of sales in, that deficit has been reduced to 13%, which bodes very well for the title through the holiday season. The Wii Motion Plus captured the top spot for accessory sales this month, while Wii Remote Controller was the second best-selling item in terms of units, but generated the most dollar sales in the accessories category. Accessories for the 360 platform accounted for five of the top-10 accessory items for the month. Edited October 19, 2009 by Dante
Dyson Posted October 19, 2009 Posted October 19, 2009 New PS3 SKU's, not surprised. Same as always. ODST, 1.5 million? Wow. Didn't think it had sold that well. Edit: Aw fuck, GH5 beat B:RB by only 2k units! That's disappointing Was hoping BRB would place above it.. Edit 2: Disregard that!!
Dante Posted October 19, 2009 Author Posted October 19, 2009 New PS3 SKU's, not surprised. Same as always. ODST, 1.5 million? Wow. Didn't think it had sold that well. Halo ODST also sold well in the UK and stayed awhile in the top 20 charts. Edit: Aw fuck, GH5 beat B:RB by only 2k units! That's disappointing Was hoping BRB would place above it.. Edit 2: Disregard that!! The Beatles: Rock Band outsold Guitar Hero 5, saying that MTV’s Beatles game sold 595,000 units in total across the three platforms while Activision’s sequel sold 499,000 copies in total across its four platforms (which include PlayStation 2).
mcj metroid Posted October 19, 2009 Posted October 19, 2009 the only reason ps3 isnt top in the first place was because it was too expensive at launch. Now that problem has been lifted it'll be very interesting to see where we will be next year. I believe ps3 will certainly overtake 360 sales anyway.
Dyson Posted October 19, 2009 Posted October 19, 2009 the only reason ps3 isnt top in the first place was because it was too expensive at launch. Now that problem has been lifted it'll be very interesting to see where we will be next year. I believe ps3 will certainly overtake 360 sales anyway. Sales will probably be higher from here on out for the PS3 but I don't see the total sales of the PS3 overtaking the 360.
Emasher Posted October 20, 2009 Posted October 20, 2009 Its not going to take the Wii at this point in total sales, but there's still a chance it could take the 360, I'm going to guess that they'll be very close by the end of the generation, unless something really unexpected happens.
Dante Posted October 20, 2009 Author Posted October 20, 2009 (edited) It could take over the Xbox 360 YTD in the next three months. US YTD: Nintendo DS 5,717,800 Wii 4,017,100 Xbox 360 2,391,500 PlayStation 3 1,943,500 PlayStation 2 1,145,800 PSP 1,372,700 US LTD: PlayStation 2 44,600,418 Nintendo DS 33,259,158 Wii 21,557,481 Xbox 360 16,251,786 PlayStation 3 8,737,696 PSP 15,714,336 Kotaku- Things You Should Note Batman PS3 Has More Legs: In August, the Xbox 360 version of Batman: Arkham Asylum outsold the PS3 version by 13,000 copies. 303k to 290k. So much for the PS3-exclusive Joker downloadable content, right? Well, upon further review, the PS3 version at least shows up in the top 10 this month, out-selling the 360 version, which didn't make the chart, by at least 3,900 copies. If nothing else, it appears that Sony was able to blunt the 360's installed-based advantage on that one. Wii Fit Streak Ends At 15: Nintendo's Wii Fit was in the software top 10, often atop it, for the first 15 months of its release in the U.S. That ended in September. And like magic, Wii Fit would be replaced with Wii Fit Plus in October. Music Game Platform Choices Juggle: A lot of people are rightly focusing on the September victory of The Beatles: Rock Band over Guitar Hero 5. That's interesting. But here's another twist. Last year, Guitar Hero: World Tour launched in November 2008 with the Wii version as the top-seller (with the next best-selling music game on the system that month being Wii Music). That could have been a sign of the Wii being the party console of choice. This past September, however, the 360 took the lead, charting Beatles 360 at #5 and Guitar Hero 5 at #9. The top Wii music game was Beatles at #10. Does the 360 have more casual-gaming potential than some thought? Halo Crushes, Briefly: There something to be said for the relatively light amount of campaign content in Halo 3 ODST not affecting the game's first month of sales. The game tripled its nearest competitor, Wii Sports Resort. Did consumers care that it is a seven-hour game with lots of multiplayer maps and co-op support? Some saw ODST as a short game. In the early going, it looks like consumers may have seen depth. No PSPgo-Mania Yet: In the September NPDs, the PSP averaged 5,011 units sold per day. In the September NPDs, that number is up to 5,440. That's a small lift, but not the big boost yet of a big product launch. To be fair, these latest NPDs only covered the first two days that the PSPgo was on sale. Notable new releases that failed to make the overall software top 10 (With no console or handheld version selling more than 208,600 units in the U.S. by October 3): Dirt 2 (September 8), LittleBigPlanet: Game of the Year Edition (September 8), Mini Ninjas (September 8), Muramasa: The Demon Blade (September 8), Need for Speed: Shift (September 15), NHL 10 (September 15), NHL 2K10 (September 15), Scribblenauts (September 15), Wet (September 15), Spyborgs (September 25), Beaterator (September 29), Dead Space Extraction (September 29), Kingdom Hearts 358/2 Days (September 29), Gran Turismo (October 1) [NOTE: Last month's 10th-place game sold 92,000 copies, making games that didn't chart seem weak. The cut-off here is higher, suggesting failure to make the top 10 was not failure overall.] Finally, impress your friends by telling them that you know that this NPD reporting period was seven days longer than the last one. So that's why the numbers are so much bigger. Well, at least that's part of the reason. Edited October 20, 2009 by Dante Automerged Doublepost
killer kirby Posted October 20, 2009 Posted October 20, 2009 Wow, I thought the PS3 was going to be higher.
Dante Posted October 20, 2009 Author Posted October 20, 2009 Bombs! Kingdom Hearts 358/2 Days > 201K Scribblenauts > 193K MURAMASA > 35K Soul Calibur: Broken Destiny > 26K GT > 18K Dead Space Extraction > 9K Motorstorm Arctic Edge <3k All other seven games available on PSN Card Voucher combined <1.3k Gran Turismo PSN Card Voucher <1k
LostOverThere Posted October 20, 2009 Posted October 20, 2009 Ah, terrible to here about how lousily Extraction did. That's a real crying shame. The same goes for the Gran Turismo PSN Card - I wonder how the PSP Go is doing after all.
khilafah Posted October 20, 2009 Posted October 20, 2009 Damn Dead Space bombed big time. Guess you won't see 2nd game now! Glad Mario & Luigi RPG 3 sold well. I swear that has not done well over here as I have been in HMV, Game and Gamestation and it is not in the top 10 DS games in any of these stores.
Zechs Merquise Posted October 20, 2009 Posted October 20, 2009 It'll be interesting to see how PS3 sales fall off and what effect the Wii price cut has. I would say the PS3 sales rise will have disappointed SONY and the PSPgo launch was nothing short of a flop.
khilafah Posted October 20, 2009 Posted October 20, 2009 There is no way KH and Scribblenauts should be classed as bombs. These numbers are good for both games..
Zechs Merquise Posted October 20, 2009 Posted October 20, 2009 There is no way KH and Scribblenauts should be classed as bombs. These numbers are good for both games.. Agreed. The most shocking bomb is Motor Storm considering how well the original sold I thought this would have done much better.
Dante Posted October 20, 2009 Author Posted October 20, 2009 Sorry, I should have said more software sales.
Goron_3 Posted October 20, 2009 Posted October 20, 2009 It'll be interesting to see how PS3 sales fall off and what effect the Wii price cut has. I would say the PS3 sales rise will have disappointed SONY and the PSPgo launch was nothing short of a flop. Wait, what?! Why would they be disappointed with more sales :/
Guest Captain Falcon Posted October 20, 2009 Posted October 20, 2009 Trying to judge the entire impact of a cut in hardware sales in just it's first month is slightly missing the point - it's the continued impact that Sony will be interested in. I think a lot of the people who went out a bought one this month would have been the people who probably would have bought one in run up to Christmas anyway - price cut or no price cut. They would have just waited for the right bundle to be offered at retail before splashing. With this reduction, I'd imagine they know there isn't going to be any real further discounting at retail and so it's a case of why wait. Parents will be holding off buying one for junior since we'll soon be entering the holiday season and are still likely to be looking around. Let's wait until the end of the year and then we can start to get an idea of whether Sony were right to stand their ground on the price or whether this is a case of too little too late. My hunch is that they'll claw back most of the 360's lead from this year (though still lose out) before making some roads into it's lead next year by slowly chipping away over the 12 months.
Zechs Merquise Posted October 21, 2009 Posted October 21, 2009 Wait, what?! Why would they be disappointed with more sales :/ Look, I don't know how slow some of you people are, but 1) when a product falls in price there is an increase in demand 2) That means more people will buy it 3) However, companies have sales projections and targets to meet 4) Sometimes, a company drops the price of a product and demand increases, but not by as much as they had hoped 5) SONY released a new model and had a significant price drop, yet only out sold the Wii by 30,000 units which has held it's price point for nearly three years. 6) SONY will have known that sales will have increased, however I doubt they will have been satisfied by the level of the increase. The PS3 is doing better than the 360 in Japan, , it is just behind in Europe, but it has about half the installed user base of the 360 in the US. At the moment the US is main market for games and is by far the most lucrative. SONY will be disappointed with this increase, and we shall see how sales fall off next month.
D_prOdigy Posted October 21, 2009 Posted October 21, 2009 I really wouldn't be so quick to claim "sales will fall off next month". Sony are no doubt happy with September sales, but like anyone else in their position, they'll be more focussed on the longer term. I think people need to remember the time of the year this has come. The run-up to Christmas can be make-or-break. While I don't think price-cuts have as greater, lasting benefit to a console's sales as some people think, if a company times it correctly with a natural rise in interest, then it can be highly fruitful. I think it speaks for itself that that's why all 3 console makers have held out for this time of year to slash their prices. It will be very interesting to see who can hold momentum, because I really don't think it's that easy to predict.
Zechs Merquise Posted October 21, 2009 Posted October 21, 2009 I really wouldn't be so quick to claim "sales will fall off next month". Sony are no doubt happy with September sales, but like anyone else in their position, they'll be more focussed on the longer term. I think people need to remember the time of the year this has come. The run-up to Christmas can be make-or-break. While I don't think price-cuts have as greater, lasting benefit to a console's sales as some people think, if a company times it correctly with a natural rise in interest, then it can be highly fruitful. I think it speaks for itself that that's why all 3 console makers have held out for this time of year to slash their prices. It will be very interesting to see who can hold momentum, because I really don't think it's that easy to predict. Well SONY might have to think faster than they thought as there is talk of the new Microsoft console in 2012.
Goron_3 Posted October 21, 2009 Posted October 21, 2009 Look, I don't know how slow some of you people are, but 1) when a product falls in price there is an increase in demand 2) That means more people will buy it 3) However, companies have sales projections and targets to meet 4) Sometimes, a company drops the price of a product and demand increases, but not by as much as they had hoped 5) SONY released a new model and had a significant price drop, yet only out sold the Wii by 30,000 units which has held it's price point for nearly three years.6) SONY will have known that sales will have increased, however I doubt they will have been satisfied by the level of the increase. The PS3 is doing better than the 360 in Japan, , it is just behind in Europe, but it has about half the installed user base of the 360 in the US. At the moment the US is main market for games and is by far the most lucrative. SONY will be disappointed with this increase, and we shall see how sales fall off next month. Haha whattttt. Why the hell would they care about the Wii's monthly sales? It's the 360 that they're after as that's what they're competition is; they're not trying to shift consoles to the older lot or kids or women (which individually contribute to the wii's userbase far more than the 'core' do). Sony are looking for long term sales and after a fantastic start to the price drop they've positioned themselves very well for the next 3-5 years where they'll be aiming to continue selling the PS3 and trying to outsell the 360. The PS3 atm offers fantastic value for money and considering a game like Uncharted 2 has just been released it's gonna be a very attractive buy over the next year or so considering what you get.
Emasher Posted October 21, 2009 Posted October 21, 2009 The PS3 crossed that invisible line between affordable and unaffordable with the Price drop. I can see them keeping up these sales for a while, especially in the lead up to christmas. Tons of kids are going to ask for them for christmas this year because their parents can now afford to get one for them. Tons of people are going to start buying them because their friends have them, now that they can afford it.
Shino Posted October 21, 2009 Posted October 21, 2009 Haha whattttt. Why the hell would they care about the Wii's monthly sales? It's the 360 that they're after as that's what they're competition is; they're not trying to shift consoles to the older lot or kids or women (which individually contribute to the wii's userbase far more than the 'core' do). Sony are looking for long term sales and after a fantastic start to the price drop they've positioned themselves very well for the next 3-5 years where they'll be aiming to continue selling the PS3 and trying to outsell the 360. The PS3 atm offers fantastic value for money and considering a game like Uncharted 2 has just been released it's gonna be a very attractive buy over the next year or so considering what you get. I'm sorry but that's BS. Buying a Wii is an expensive decision (albeit not as much) on a console and considerable blow to anyone's pocket. I don't buy a PS3 because "its not catered to me as I am a old woman or kid", I don't buy it because I already spent 250€ on another console. And you think there's still that much hardcore market left? The Playstation brand is a well known and casual brand around the world, that's were they're going to get mos of their sale now that's considered affordable to people beyond the hardcore audience.
Nolan Posted October 21, 2009 Posted October 21, 2009 And you think there's still that much hardcore market left? The Playstation brand is a well known and casual brand around the world, that's were they're going to get mos of their sale now that's considered affordable to people beyond the hardcore audience. There are plenty of Hardcore I know that have been waiting for just such a price drop actually.
Shino Posted October 21, 2009 Posted October 21, 2009 There are plenty of Hardcore I know that have been waiting for just such a price drop actually. Fair enough. What have they been playing in the mean time?
Recommended Posts