ghost_zero Posted March 11, 2008 Author Posted March 11, 2008 In Euroland: Arcade (no HDD, wireless controller, composite, 5 XLA games): €199.95 Premium (20 GB HDD, component, demos/vids/1 XLA game): €269.95 Elite (120 GB HDD, HDMI, black): €369.95 The real worthwile packages only got a €30 cut Better than nothing still! From what I know the NEW Premium models have a HDMI port too (don't know if the cable is included though).
McPhee Posted March 11, 2008 Posted March 11, 2008 My bad, they were losing money for the first year, then started to turn a profit on hardware in November 2006. Source: http://www.techspot.com/news/23612-microsoft-makes-tiny-profit-on-xbox-360-hardware.html They probably are making a profit still, they've had another hardware revision since then and have a 3rd lined up for this summer. Each time they are cutting the manufacturing cost and increasing the stability of the console. I've got to wonder how cheap the 360 will get when they have the CPU and GPU on a single chip? £100?
Falcon_BlizZACK Posted March 12, 2008 Posted March 12, 2008 Do you have a PC/Laptop in your room? I'm fairly sure that the 360 can share the internet from a computer. Hmmm, I have a wireless Mac Mini in my room, I'll have to look into this. <fairly excited>
Dilli Gee Posted March 12, 2008 Posted March 12, 2008 I'm pretty sure I remember reading they were losing something like 100$ or 150$ per console, don't remember when that was though, but I think it was at launch. With the extended warranties, refunds and revisions though it cost them. They only started turning profit very recently. I think they started making a profit in 2006. Even back then they had a ratio of 5 games sold per console. Now it's 7 games per console (i.e. the average Xbox 360 owner will have 7 games for it). For the Wii and PS3 it's only 3 games per console, so Microsoft are definitely making the most profits from their games.
DCK Posted March 12, 2008 Posted March 12, 2008 From what I know the NEW Premium models have a HDMI port too (don't know if the cable is included though).All the models have an HDMI port, I meant to say which cable was included in the package. Also, Dilli's right, Microsoft started making profit back in late 2006 on the 360s. Especially since they reduced the chip's sizes the 360 is profitable. Also, the attach rates for Wii and PS3 are more like 4.6 games per console.
steggy Posted March 12, 2008 Posted March 12, 2008 I think the confusion with profit here, is based over time. Owing to what you guys are saying they made a profit in 2006. But I think over the time between Xbox launch and now, they have only recently started to re-coop the money they lost in the early days.
Guest Maase Posted March 12, 2008 Posted March 12, 2008 What, oh... bullshit, i wanted Xbox360, Nintendo Wii is a Fucking Joke. Oh well, now its too late :\ Im kidding
Rummy Posted March 12, 2008 Posted March 12, 2008 I think they started making a profit in 2006. Even back then they had a ratio of 5 games sold per console. Now it's 7 games per console (i.e. the average Xbox 360 owner will have 7 games for it). For the Wii and PS3 it's only 3 games per console, so Microsoft are definitely making the most profits from their games. I thought he was referring to the console being a sole loss leader itself? As in the actual console selling for less than it's production cost, as did the PS3 on launch, but the Wii did not. The games are where Microsoft make the profit, which they get by selling the console cheaper, thus the loss leads to profits.
Dilli Gee Posted March 12, 2008 Posted March 12, 2008 Oh okay. In that case, I don't think Xbox 360 makes a profit from its hardware sales. Even if it is cheaper to make one now, a 360 originally had a loss of £150. It can't be that much of a difference today. Maybe they only just break even?
McPhee Posted March 12, 2008 Posted March 12, 2008 Do people ever click links :p At the end of 2006 Microsoft were taking $75.70 (minus the cost of shipping to the retailers) on every 360 sold. That was at a retail price of $399. It's pretty safe to say that after yet another hardware revision they will be making comfortable profit on a £200 retail price, even after incurring the costs of shipping the consoles to Europe. Regardless, would they actually be desperate enough to increase hardware sales that they would consider turning profit in to loss? They aren't exactly doing badly in the UK (mainland Europe is, of course, a different story).
DCK Posted March 12, 2008 Posted March 12, 2008 It can't be that much of a difference today. Maybe they only just break even?It's a huge difference. The cost of a console reduces much over time as the efficiency in building the new hardware rises through experience and parts get cheaper. In the case of the 360 they managed to revise the hardware, probably leading to even lower costs. Even with these lower prices, they will probably make profit still.
McPhee Posted March 12, 2008 Posted March 12, 2008 http://www.hotukdeals.com/item/156522/xbox-360-consoles-shopto-arcade-139/showthread.php?t=156522 A 360 Premium for the same price as the Wii! Arcade for £139! Shopto.net = Legends!
Demuwan Posted March 14, 2008 Posted March 14, 2008 My bro just got an xbox 360 premium for £163 Dude, where from man?
Davey_T Posted March 14, 2008 Posted March 14, 2008 Dude, where from man? Littlewoods direct using a 20% discount code which is: XX212 Enjoy http://n-europe.com/forum/showthread.php?p=701237#post701237
DiemetriX Posted March 16, 2008 Posted March 16, 2008 I really hope we in Norway get a price cut. We pay £249 for a Wii. that's a mad price compared to the 360. And we have plenty of Wiis sitting on store shelfs.
Demuwan Posted March 16, 2008 Posted March 16, 2008 I really hope we in Norway get a price cut. We pay £249 for a Wii. that's a mad price compared to the 360. And we have plenty of Wiis sitting on store shelfs. That is absolutely ludicrous. How much is bread out there?
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