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Posted

http://www.gamesindustry.biz/content_page.php?aid=24334

 

Platform holder wins four trophies

 

Nintendo's rival platform holders failed to get a look-in at the MCV Excellence Awards last night as the company walked away with no less than four trophies.

 

That included top prize the Grand Prix Award for contributions to the games industry, best marketing team and best PR team (an award shared with agency Cake).

 

Nintendo also saw off EA, Ubisoft, SEGA and THQ to pick up the trophy for best games publisher.

 

MCV Industry Excellence Awards 2007 Winners in full:

 

RETAIL

Independent Retailer

Winner: e-Play

Finalists: Chips, Grainger Games, Playtime Multimedia, Ninja Games

 

Entertainment Retailer

Winner: HMV

Finalists: Woolworths, Virgin, Asda, Tesco

 

Specialist Games Retailer

Winner: GAME

Finalists: Chips, Gamestation, Gamestop, CEX

 

Online Retailer

Winner: Play

Finalists: Amazon, GAME, Gameseek, Shopto.com

 

Star Store (in association with field marketing agency Channel Advantage, commissioned by MCV)

Winner: Gamestation (Birmingham New Street)

Finalists: Playtime Multimedia (Doncaster), Chips (Orpington), GAME (Braehead, Glasgow), HMV (Oxford Street, London)

 

Special Recognition Award (voted for by the MCV Retail Advisory Board)

Margaret Pearson – Centersoft

 

PEOPLE & INDUSTRY

UK Development Team

Winner: Travellers Tales

Finalists: Real Time Worlds, Evolution Studios, Rare, Rockstar Leeds

 

Distribution Team

Winner: Koch/Nindie

Finalists: Gem, Centresoft, Just, EUK

 

Unsung Hero

Winner: Blizzard Entertainment

Finalists: Capcom, Square Enix, Mastertronic/Blast, Koch/Nindie.com

 

Sales Team

Winner: THQ

Finalists: Nintendo/Koch, Ubisoft, Electronic Arts, Microsoft/Gem

 

Games Publisher

Winner: Nintendo

Finalists: Electronic Arts, Ubisoft, Sega, THQ

 

PR & MARKETING

PR Team

Winner: Nintendo/Cake

Finalists: Microsoft/Red/Edelman, Ubisoft, Electronic Arts/Shine Communications, Sega/Kazoo

 

New Games Brand

Winner: Guitar Hero (Activision)

Finalists: Brain Training (Nintendo), Gears of War (Microsoft), Just Cause (Eidos), Dead Rising (Capcom)

 

Trade Marketing Team

Winner: Ubisoft

Finalists: Sony Computer Entertainment, Vivendi Universal Games, Nintendo,

Sega

 

Marketing Team

Winner: Nintendo

Finalists: Microsoft, Ubisoft, Electronic Arts, THQ

 

Game Campaign

Winner: Gears of War (Microsoft)

Finalists: Wii Sports (Nintendo), Brain Training (Nintendo), FIFA 07 (Electronic Arts), Pro Evo 6 (Konami)

 

Grand Prix Award

Nintendo

Posted
Go Nintendo! But i suppose the real question is how GAME won Specialist Games Retailer. Did they just pick names out of a hat?

 

I think they deserve it, they've improved loads over the past 12 months. Gamestation on the other hand have stayed pretty much the same

Posted

I've never seen why everyone hates GAME so much. What have they ever actually done wrong but employ the occaisional member of staff who doesn't know absolutely everything about games?

Posted

Distribution Team

Winner: Koch/Nindie

Finalists: Gem, Centresoft, Just, EUK

 

Last I heard, Koch were losing out on deals and are doing rather badly at the moment...(I work for a company that usually deals with koch)

Posted
I've never seen why everyone hates GAME so much. What have they ever actually done wrong but employ the occaisional member of staff who doesn't know absolutely everything about games?

 

Whenever i go in, I'm watched by the staff, and as soon as i look at something, they come over asking me if I'm OK. When they don't care. And add-on sales, they drive me up the wall. But most of all it's their ridiculous prices. Wii buyers didn't get any bundle savings at launch, trade-ins are awful and they charge a ton for second hand games. Gamestation on the other hand are friendly because they're nice people (not because they're trying to push products on to you) and the prices are great, as well as trade ins.

Posted

I guess it depends on the store.

 

My local GAME has good staff, it all feels nice and laid-back. The manager always seems to be on the counter (at least when I visit) and he's a cool guy. Doesn't know everything about games but he's friendly. They don't force themselves on you like Currys employees (or any other major electronics chain that employs salesmen).

 

Agreed, the trade-ins aren't the best, but I find my local GAME more relaxing than my local Gamestation (which has a smaller space and so feels kinda constricting).

 

Still, whichever store you like, the best deals are almost always found online...

 

Oh, and congratulations Nintendo. :D They've definitely been getting better in recent times. (Even if Paper Mario, Trauma Center and Pangya have been delayed for ages in Europe... *mutter*)

Posted
Whenever i go in, I'm watched by the staff, and as soon as i look at something, they come over asking me if I'm OK. When they don't care. And add-on sales, they drive me up the wall. But most of all it's their ridiculous prices. Wii buyers didn't get any bundle savings at launch, trade-ins are awful and they charge a ton for second hand games. Gamestation on the other hand are friendly because they're nice people (not because they're trying to push products on to you) and the prices are great, as well as trade ins.

 

Gamestation are begining to suffer from the trade ins though, 90% of my local store is second-hand games + consoles and they have crammed so much in there that its impossible to move around when its busy (i.e. weekends). I also dont find Gamestation any cheaper than game, they have the occasional good console bundle but other than that they're pretty much the same for price.

 

I still like Gamestation but i use it more as a bargain bin than a games store these days. New games all come off the net or from Game/PC World/Discs & Disks (local independant)

Posted

I've always hated Game, I think it is because they are a far more corporate company and are arrogant for being in number 1 spot, but who can blame them. I worked at HMV who are still number 1 for music and they are arrogant beyond belief.

 

I have always found the staff more friendly in gamestation and they will stop what they are doing and have a chat with you etc...something that has never happened in game.

Posted
I've always hated Game, I think it is because they are a far more corporate company and are arrogant for being in number 1 spot, but who can blame them. I worked at HMV who are still number 1 for music and they are arrogant beyond belief.

 

I have always found the staff more friendly in gamestation and they will stop what they are doing and have a chat with you etc...something that has never happened in game.

 

I find that happens a lot more in GAME than Gamestation.

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